The Challenge: Real estate web sites are dynamic - information about listings, property pictures, and status of listed properties are constantly changing. The client needed a web site that could be easily updated to reflect current listings. Information on listings had to be complete and required the ability to accept a variable number of digital photographs for each listing.

Our Goal: A cost effective solution for the customer. Web sites come in two flavors - static, where pages are hard coded by the programmer, and can only be changed by the programmer - and dynamic, where pages are created as needed by the server from information stored in a database. While up front costs for static web sites may be lower, the constant programming charges for frequently needed updates quickly nullify any up front savings.

Our solution: We provided the client with a cost effective, data driven web site. There are no continuing 'maintenance' fees because all the updating and maintenance is done by the client through an online administration system that is accessible from any web browser. The web site has the following features:

Search Engine Compatibility: The web site has pages that load quickly, easy navigation, heavy internal linking, and unique content - factors which are all important in search engine placement.

Listing Maintenance: The client can add, delete, or update listing information using a web browser from any internet connected computer. Updates or new listings are immediatly visible on the web site.

Listing Photos: Through the use of an online digital picture server, the client can upload digital photographs for listings straight from the camera - they are automatically resized, named, and placed in the correct location for access on the web site. Photos can be uploaded to the web site with any web browser.

Contact Tracking System: Customers who contact the client via the web site are logged and can be tracked in an online database that is accessible from any web browser. Status of customers is easily updated and viewed.

Inventory Reporting System: Various online reports allow the client to quickly view status of listing inventory in various categories.

Statistical Reporting: Various online reports of web site traffic, search engine traffic, and site usage by visitors.

Low Monthly Costs: Since the client can do any required updating, there are no monthly costs for programming - ongoing costs are limited to a small monthly hosting fee.

You can browse our client's web site - AmeliaIslandRealEstate.Com

If you are interested in discussing a solution for your business web site, please use our Contact Form to contact us.